Note to Email Marketers: do your homework

women working on laptop.

Email Marketers: before you send me an unsolicited email asking for a phone appointment, please do your homework. Spend 1 minute looking at my website or Linkedin profile. It’s clearer to me every day that marketers are “throwing stuff against the wall” to see what sticks. Stop it. It’s annoying. My most recent favorite examples: The … Read more